SMItty Award Nominations

Nominations for SMItty Awards Are Now Being Accepted

Shania Twain, winner of 2013 SMItty Award Do you know of a scent or sensory marketing project, technology or campaign that deserves recognition? Nominate it for a SMItty award! SMItty awards are given out at ScentWorld 2014, June 12 and 13th in New York for excellence in scent and sensory marketing in the previous year.

Here are the categories:
Harald Vogt Scent Marketer of the Year - This honors the scent marketer who has done the most for the industry in the previous year, either through highly visible scent marketing projects or through communication and advocacy.

Best Sensory Marketing Campaign - The award is given to the advertising, marketing or branding firm that has created the most creative and effective sensory marketing campaign.

Most Innovative Use of Scent Marketing - The award will go to the brand owner who has implemented an outstanding use of scent, in a way that is new and unexpected.

Scent Technology Innovation Award - The award will be presented to the company that has created and marketed the most innovative new scent technology product or process.

Best Sensory Guest Experience - This award honors the hospitality company that has implemented the most outstanding sensory brand experience for its guests.

Groundbreakers Award - This award is given to a brand that has been a pioneer in integrating the senses into its customer experience.

If you would like to nominate someone for a SMItty, please download this form, fill it in with as many details as possible and send it to